Brand Background
FNB is the oldest bank in South Africa and can be traced back to the Eastern Province Bank formed in Grahamstown in 1838. Today, FNB trades as a division of FirstRand Bank Limited.
Note: The following is a showcase of noticeable work from the time spent working on various FNB projects and campaigns.
FNB Gold Agent
Gold is having a training session for their call centre staff - who are referred to as 'agents'.
Therefore the theme of the event is 007 & becoming a Gold agent.
The Gold agents are getting their 'license to WOW' through this session.
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We have been asked to design all the collateral for the event based on this theme.
Invite emailer
Coffee Cup Sleeve
FNB Treating Customer Fairly
FNB Home Finance ran a TCF (Treat Customers Fairly) Initiative where they encouraged staff to share their personal bad customer experiences.
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The theme for this communication was “Wearing the Customer’s Hat”. The idea was for staff to put themselves in the customer’s shoes and with the creative below, the messaging was meant to engage the staff and encourage them to share their experiences.
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BMW Housing Scheme Event
FNB has gone into business with a mass number of employees to offer them home loans in partnership with their employers. In this case, they were having an event as well as setting up a home loans office at BMW for employees to come in and have a chat to encourage and persuade them to take up or switch home loans.
Flexi Wall Banners
Commemorating Youth Day
Emailer
Spring Day Event
Flexi Wall Banner
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Emailer
Selfie Frame
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Token
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Heritage Day Event
Teaser Banner
Teaser Emailer
Invite Emailer
Token
FNB Internal Development Campaign
FNB partnered with Property Developers nationally to offer discounts to their employees that invest in these developments. The aim of the campaign was to encourage staff to take up these amazing offers.
Canteen Tent
Coffee Sleeve
Branded Cushion
FNB Staff Rental Solutions
FNB Home Finance has partnered with inner-city developers i.e Live Easy, Bridge City and Mafadi to offer staff discounted rental and home loan solutions. Live has been tasked to create the visual elements.
Banners
